Lipus Safety is a new company offering personal protection equipment and vending machines. In order to develop and attract customers and large partners, they decided to create a coherent visual identity.
The logo of the company is focused on minimalism. The shape of the shield symbolizes safety, and inside we can see a simplified look of the vending machine - the flagship service Lipus Safety. The website is consistent with the created visual identity of the company. It is characterized by a simple, timeless design and contrasting colours complemented by matching icons.